KULG vs Strava: What’s the difference
Strava is everywhere. Whether you're new to running or have been collecting your miles for years, there's a good chance you've logged a session or two on the platform or at least given out a few kudos.
Strava has long been the go-to app for tracking workouts and staying connected with fellow sports-minded people. And with its recent acquisition of Runna, an AI-powered running coaching app, it’s clear that Strava is stepping up its offering for the global running community.
That’s great news for runners. More tools, more motivation, more ways to stay engaged.
But when it comes to training for a specific goal, whether it’s your first 10K or a sub-3 marathon, you need a tool that gives you running-specific insights, helps you stay in sync with your coach, and shows you the big picture of your progress.
That’s where KULG comes in. We integrate seamlessly with Strava, so you don’t have to give up the social feed or new coaching features. But with KULG, you also get insightful analytics, a clear view of your long-term progress, and a powerful tool for athlete–coach collaboration.
Let’s take a closer look.
What Strava does well
Strava has created a powerful global community. It’s easy to use, looks nice, and offers a fun, social layer to fitness and sports. Here are a few things Strava does really well:
Motivation through social sharing: See what your friends are up to and celebrate each other’s efforts.
Segments and challenges: Chase local crowns or test yourself with monthly goals.
GPS activity tracking: Whether you’re running, cycling, skiing or paddleboarding, Strava logs it all.
Route exploration: Great for discovering new paths and routes in your area.
In short: Strava is perfect if you love sharing your runs and staying active in a fitness community.
But what if you're aiming for more than just the social aspect?
Where KULG shines
Strava is a fitness social media network. KULG is a training platform. And that’s a big difference.
We built KULG for runners who are training with a goal in mind, whether that’s completing your first 5K, chasing a new personal best in marathon, or building long-term consistency.
Here’s what sets KULG apart:
The big picture on long-term progress: KULG zooms out and gives you the big picture with running-specific insights. Something most apps overlook. You’ll see improvements in consistency, frequency, effort. And most importantly, how your body adapts over time.
Designed for structured training: Filter your workouts by type (such as races, tempo runs, long runs, etc.) and see your progress quarter by quarter, month by month, week by week. It's not about chasing numbers every day. KULG connects the dots in your training data so you can see how the pieces fit together over time and achieve peak performance when it counts.
Coach-friendly: KULG offers a holistic insight into training progress without delays, enabling the coach to provide more effective guidance to each runner.
Purpose-driven: No feed, no distractions, no pressure to share. Just you, your training, and your goals. KULG was builty by runners, for runners. It highlights what actually matters to runners.
It’s not about comparison. It’s about clarity.
When to use KULG or Strava
Use Strava if you enjoy social motivation, exploring new routes, or casually logging your workouts.
Choose KULG if you’re training with a goal in mind, want to stay focused, and need meaningful insight, not just data collections.
Some athletes even use both: Strava for the community, KULG for the coaching. That’s totally fine. But if you’re training with a goal in mind, KULG will take you further.
At the end of the day, you should use the platform that supports your goals. If those goals involve structure and sustainable, long-term progress, then KULG is built for you.
KULG offers an integration with Strava. So you can simply connect your running data from Strava and train with KULG.
